FULL-TIME CREATIVE SERVICES MANAGER
Orange County Register
I manage and art direct the ad flow for my team’s inefficient work environment. Lead brainstorming with Product Managers. In charge of the supervision of six employees which included performance appraisals, warnings, and/or termination if needed. Create unique ad designs to help Account Executives close new sales. Design grayscale and 4 color newsprint ads, inserts, special section ROP covers, vendor tabs, in-house jobs, direct mail, and magazine ads. Create social media pages, animated banner ads, email blasts, mobile ads, and splash pages for the web. Design sales, marketing materials, and PowerPoints that help to achieve the goals and objectives for the sales team. Led copywriting and editing. Also, deliver ad agency-style ads on tight deadlines.
ACHIEVEMENTS:
I was promoted to Creative Services Manager for all my hard work. During that time, I had a closing rate of 83.1%; when, I provided creative work for a client.
I was responsible for generating 2.1 million dollars in net profit for our department in less than two years.
art direction collaboration emails infographics print/digital typography
Healthcare / Hospitals
Below are some print and digital advertisements I have done for Sales Representatives; while I work at the Orange County Register. I have a vast experience working with hospitals. I enjoy the challenge of creating appealing designs for their target audience while also maintaining brand credibility.
Commercial Property /
Real Estate
Below are some print and digital advertisements I have done for several Sales Representatives; while I work at the Orange County Register. I have a vast experience working with commercial property and real estate companies.
Entertainment
Below are some print advertisements, posters, web banners and email blasts I created for some Sales Representatives; while I work at the Orange County Register. I enjoy creating both print and digital ad campaigns for the entertainment industry.. I enjoy the challenge of creating appealing designs for their target audience while also maintaining brand credibility.